119. Kenny Klaus on Shift Proofing Your Business Working Your SOI and Neighborhood

Kenny Klaus is a top 100 Keller Williams agent who has been in the business for 19 yrs. Kenny went from being a FedEx driver to dominating his route as a Real Estate agent. He closed over 130 million in volume with over 500 sales in 2018.

The first step is focusing on the right neighborhood that has the transactions and then dominating it by coming from contribution.

Kenny says we need to set up a newsletter and then start building value around it.

  • Success in farming
  • Find your niche
  • Focus on the right neighborhood
  • Become the local expert
  • Get to know your community
  • Come from contribution
  • Build a moat around your business

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